Have a colorful career in Marketing with PGDM-HB

Marketing is required at every level, from lower levels of management to the top-levels; it is one of the most important tools to run an organization. Marketing for an organization what fuel is to car. Marketing has gained a new significance in the field of business as it acquires a large scale competitive advantage for any organization. Emergence of global lifestyles brands, shift towards low cost global production centers and a growing demand for global standards of customer service have added further to the burgeoning demand for qualified marketing professionals.

Define Marketing Management:

Marketing management is a business discipline which focuses on the practical application of marketing techniques and the management of a firm's marketing resources and activities. It begins with the customer – these are the people who make business successful and this is where the marketing process begins. The function of marketing is to conceive the products, the prices, and how and where they have to be promoted. A marketing person needs to be confident, dynamic and he/her must have proper knowledge about the particular field. There are a host of companies and organizations who are looking for talented marketing people.

Scope and opportunities:-

Out of all the variety options and courses offered, PGDM-HB in Marketing has come out and emerged as one of the most opted subjects. The students with PGDM-HB marketing WE School institute gets to choose the company, they wish to work for. 

They can easily get into diverse fields as a business manager, channels sales executive, or any manager in any FMCG company. There are numerous job opportunities in FMCG sector with excellent salaries and perks that are highly attractive. 

From joining as a marketing executive, one can easily be promoted to marketing manager or product manager in a short span of time. All industries demands for qualified marketing executives who could lead their company and increases profit leading the company towards the peak of success. 

Opportunities at government sector in field for marketing are huge, especially in banks and public sector organizations.  There are rising demand for marketing executives in various multi-national companies (MNCs).

Why Welingkars-HB Program?

WeSchool's Post Graduate Diploma in Marketing Management (PGDM) as a Hybrid Program (HB) utilizes the expertise faculty. It is the only institute, which gives different colors to a hybrid program with its virtual class room, personal contact programs and innovative learning tools.

Professionals and experts belonging from Marketing fields conducts lectures – that makes them highly competent teachers, educators and mentors to impart knowledge and education based on relevant, tailored-designed course curriculum offered online/through correspondence. 

PGDM-HB in marketing program helps students to enhance their domain knowledge and gain expertise through in-depth theoretical learning. Students are exposed to professional, functional and soft skills training to meet with the high-level corporate demands effectively.

WeSchool offers a 2 years’ Post Graduate Diploma in Marketing Management (PGDM) as a Hybrid Program (HB). The Hybrid PGDM program in hybrid Learning mode is structured by professionals and industry experts based on the current market and to meet demands of the industry. 

The study materials are delivered to the students through the fusion of effective online and offline teaching methodologies. The hybrid model comprises of various educational modes and formats of teaching and learning that enable students to learn comfortably and conveniently. 

Mentioned below are the key features of We School’s Hybrid Program: 

Introduction of WeLectures: Online lectures by distinguished faculties on WeSchool PGDM-HB’s course content are provided to the candidate.

• Virtual Classroom facility: Live interaction with professors, sharing of documents and content and participating in Live Q & A sessions.

• E-Learning Toolkit: Kit contains course content summary, PowerPoint presentations and sample question papers to help students understand the course.

• WeTube: This is an online library for the working professionals. It consists of archives of content on general management studies in video format that makes it more interactive and interesting for students.

• Personal Contact Programs: It’s an on-ground activity conducted on a regular intervals in order to promote peer interaction and to clear the doubts by answering queries related to the curriculum in person.

Also, WeSchool PGDM-HB has recently introduced a new feature, WeLounge. Here professionals are either formally interviewed or invited to casual chat sessions, to share their experiences, talk about ups and downs occurring in their professional life, their inspiration, motivation, goals and much more.

Industry has a great demand of Marketing Managers in today’s competitive world. By enrolling in this Hybrid program would automatically open the doors of opportunity for candidates in a wide range of industries. The vast and vibrant country like India is growing fast as a corporate hub and hence career in marketing is becoming very benefiting.

The advantage of enrolling in a PGDM-HB Marketing program is that Marketing is an all pervasive activity for the organization. We School’s HB has nurtured many success stories across industries. The acclaimed programs have helped transform many passionate individuals into high flying professionals. To Enroll with Hybrid learning management program at Welingkar Education Institute, Click Here: